Resume highlights
UX Designer
Jun 2023
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Present
ThrillX Design
At this conversion-rate-optimization agency, I own end-to-end design work across web and mobile for consumer and B2B digital products. My role spans problem framing, interaction design, visual systems, and production execution, often in spaces where clarity, speed, and outcomes matter.
I map complex user journeys, design scalable UI systems in Figma, and iterate through research and experimentation to reduce friction, and ship high-quality experiences.
Product Design Intern
Apr 2023
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Aug 2023
Insurify (Antler, Next36)
Tasked with helping employees unlock unused health benefits, I designed a responsive web app grounded in persona research, accessibility audits, and cross-disciplinary workshops with insurers and clinicians.
The result: a workflow that surfaces coverage in plain language and nudges action, proving how regulatory constraints and UX empathy can coexist when design owns the details.
UX Design Intern
Jan 2022
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Dec 2022
Drop (weight loss app)
As the sole designer on a weight-loss habit app, I ran 50+ user interviews, mapped relapse triggers, and gamified milestones with 30 original illustrations - driving stickiness through social accountability and visual reward.
I owned everything from low-fi journey maps to high-fi prototypes in an agile pod, sharpening my ability to translate raw behaviour into features users come back for.
Select case studies
Featured case study
Analytics, heatmaps, testing & UX fixes
Redesigned website into a data-driven, conversion-focused platform. By streamlining navigation, optimizing product pages with comparison tools, and simplifying checkout from five steps to three, the new experience cut bounce rates by 32% and drove a 60% increase in online orders.
Featured case study
82% increase in conversions • 29% longer engagement
Rebuilt Alcove’s brand, voice, and website into a calm, luxury-forward experience backed by proof. I redesigned the identity, page architecture, and component system end-to-end, using Figma, Lovable, V0, Make, and deep competitive analysis to create a site that feels boutique and behaves like a CRO engine.
Featured case study
64% increase in conversions • 35% more primary CTA clicks
Redesigned MBNYC’s brand and website from the ground up into a science-backed, conversion-first platform. Built a new identity, voice, page architecture, and CRO system tailored to busy adults seeking pain-aware strength and mobility. The new design clarified value, amplified proof, and made trial and class bookings effortless.
Featured case study
42% increase in quote requests • 28% increase in time-on-site
Rebuilt Kapp's Lawns' digital presence through strategic copywriting and CRO-focused messaging. Transformed a generic lawn care website into a credible, locally-rooted brand across six markets, turning skeptical homeowners into confident customers through research-driven positioning and persuasive copy architecture.
Featured case study
24% decrease in bounce rate • 38% increase in primary CTA clicks
Transformed a diluted educational platform into a premium, conversion-focused system that positions spray tan training as a credible business path. Created a visual identity, narrative architecture, and CRO framework that bridges scientific credibility with beauty aspiration, making professional certification feel like an inevitable investment for aspiring artists.
Featured case study
Redesigned the website from a cluttered, generic template into a clear, professional platform that showcases their expertise in energy solutions. The new design greatly improved user engagement, making it easier for visitors to explore their products, services, and educational resources.
